Blog
Websites and marketing, explained for people who sell their own work.
Straightforward guides for authors and visual artists — how to build a site that converts, and how to spend on ads without wasting the budget.
Authors · Website
Author Website Design: What Actually Sells Books in 2026
The pages every author website needs, how to capture readers you actually own, and why a book launch page beats a link-in-bio.
Read the guide 7 min readAuthors · Ads & Marketing
Book Marketing Ads: A Sane Setup for Authors Who Hate Ads
What to fix before you spend a dollar, how to structure your first campaigns, and the two numbers that tell you whether ads are working.
Read the guide 8 min readVisual Artists · Website
Artist Website Design: A Portfolio That Sells, Not Just Shows
Gallery layout, commission intake, print sales, and the SEO that gets your work in front of collectors instead of only followers.
Read the guide 7 min readVisual Artists · Ads & Marketing
Marketing for Artists: Ads, Reach and Getting Collectors to Reply
What to fix before ads, how to run small campaigns for commissions and prints, and the follow-up that turns interest into a sale.
Read the guide 8 min read